Key concepts
Store, products, orders, customers, payments, and plans - the vocabulary of your seller dashboard.
Terms you will see in the dashboard and throughout these docs.
Store and products
- Store / Shop: your branded storefront where buyers browse, listen to demos, and purchase. Configured under Store in the sidebar (name, logo, description, SEO, taxes, email templates, apps).
- Items / Products: what you sell. Each product has a name, description, category, pricing type (fixed, pay-what-you-want, lead magnet, or free-follow), deliverable files, audio demos with waveform previews, images, and optional license terms.
- Product wizard: a guided five-step flow (Basics > Pricing > Files > Media > Review) for creating products with validation at each step.
Sales and customers
- Sales / Orders: completed purchases. View order number, buyer email, payment status, line items, and fees. Print invoices or issue refunds via your payment processor.
- Clients / Customers: people who bought from you. See order history, newsletter status, and lifetime revenue per customer.
Payments, plans, and setup
- Connect payments: Stripe Connect onboarding (and optional PayPal) under Settings > Payments. Funds flow to your Stripe/PayPal account per their rules; there is no separate Roqstar "Payouts" screen.
- Plan / tier: your Roqstar subscription. Every paid plan includes email marketing, live chat, and memberships (limits vary). Pro and above unlock advanced analytics, abandoned-cart recovery, custom domain, more storage, larger team seats, and higher discount/upsell limits. Manage under Settings > Billing. See Subscription Plans.
- Setup: a checklist page that tracks onboarding progress (profile, store, payments, first product, then plan when ready to sell) with a badge in the sidebar until complete.